Manchester Airport RETAIL AND DESTINATION OFFERINGS

MAG Summer Experiential Campaign was multi-dimensional consisting of a series of live, experiential and social activities across the Northwest, to convey the key retail and destination messages of Manchester Airport’s target audience.

Through innovative sponsorship of existing events, we were able to engage with the multiple target audiences. By creating an engaging stand and bright fun costumes we were able to create buzz and instant recognition between the brand ambassadors and the brand

RESULTS

491,900

Total Footfall Over the Events

1,772,892

Total Audience Reach

28

additional branding and promotional activities negotiated

2,577

Unique data capture leads